Have the Right Amount of Content-(7)
March 16, 2009
At the same time, don’t put too little on a page. Having one paragraph on a page makes it look like your site has nothing to offer, and the customer has little to gain by venturing to other pages. Address the topic of the page and cover it well. It’s crucial to successful ad revenue to organize your pages well. If you have ads ¾ of the way down the page, but you’ve bored the customer before he got halfway down the page, then you’ve lost ad revenue. For the same reason, if you don’t have enough information and the customer doesn’t click through to other pages where there are ads, again, you’ve lost revenue. Think of your website as a book. There always has to be enough to make them turn the page, but not so much that they know how the story ends after reading the first paragraph.
This site below doesn’t have enough content on the page to support Google AdSense. Half the page is blank. The solution here would be to move the ads up into the content
or move them to another page. To a visitor, the site looks like it’s missing something it needs. Besides that, the ads really stand out as just that: ads.
make money online, adsense
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